Paidy: A Japanese Fintech Unicorn

Case Code: LDEN186
Case Length: 9 Pages
Period: 2004-2021
Pub Date: 2022
Teaching Note: Available

Price: Rs.400
Organization : Paidy
Industry :Financial Services
Countries : Japan
Themes: FinTech, Platform Ecosystem, Business Models,Product, Service Value

Abstract Case Intro 1 Case Intro 2 Excerpts

Introduction

On September 10, 2021, PayPal Holdings, Inc. (PayPal) agreed to acquire Paidy in a deal worth US$2.7 billion to enhance its business in Japan. “There is no better home for Paidy to continue to grow and innovate than PayPal, which has been removing friction from online shopping for more than 20 years,” said Russell Cummer (Russell), founder and executive chairman of Paidy. After the acquisition, Paidy continued to operate its existing business and maintain the brand while the leaders, Paidy’s president and CEO Riku Sugie (Riku) and Russell, were expected to keep their positions..

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